Step into my world, where I’m passionate about helping individuals, companies, and communities reach new heights and experience positive changes. As a seasoned speaker, trainer, coach, consultant and entrepreneur, I merge various approaches and techniques, much like an artist painting a masterpiece.
in HR Management & Consulting
0
+ years
in Training & Development
0
+ years
in Entrepreneurship
and Professional Community
Development
and Professional Community
Development
0
+ years
in Public Speaking
0
+ years
in Leadership Role
0
years
in Leadership Role
0
+ years
in Career Orientation
0
+ years
in Personal & Group Coaching
0
+ years
let’s ignite your potential
HR reorganizations and restructurings in various companies+50
50
Public and professional talks+70
60
HR projects for different segments and countries+300
200
HR professionals trained and certified+350
300
United HRs in one community under the umbrella of Armenian HR Association+900
200
Life, career, executive coaching, and mentorship programs for various age groups and professional segments according to specially developed methodology+3,000
200
Training and development programs for individuals and companies +4,000
200
the small book on the big lessons of life or How we all come from childhood
The most important lessons of my life were not learned in adulthood but in childhood, when the world felt vast and full of wonder. These lessons became deeply ingrained, shaping who I am and continuing to guide my actions and thoughts, no matter how much I evolve.
This book is both a journey back to childhood and an exercise in self-discovery. Rooted in my personal experiences, it invites readers to reflect on their own principles, values, and behavioral patterns that define their individuality. I sincerely hope this book will not only captivate as a literary work but also inspire thoughtful introspection about oneself, one’s actions, and one’s life.
If you are seeking to deepen your self-awareness, gain clarity, and better understand the framework of your motivations, this book will serve as your guide to the world of self-exploration.
THE SMALL BOOK ON THE BIG CLEANUP OR HOW WE CAN CHANGE THE WORLD
This small book is one individual’s reflection on a topic that excites everybody, and something we have all known since a long time ago.
The topic is that we all want to change something in our lives and do not know how.
The theme of cleaning is an allegory that will help make room in your reality for new beginnings and projects. Set priorities, throw out everything you don’t need and move on.
Therefore, I suggest taking it as a dialogue between you and me and let’s enjoy the process of revealing how one can change the world!
The book is written for people who are in search of themselves and want to change their lives.
services
Coaching
Training
Training
- Integral City: Awareness and Managerial Transformation
- Decision-Making System: Leading Through Complexity
- The Power of the Leader
- Levels of Change: Unlocking Potential
- Strategic Workshop by TOWS
- Motivational and Communication Profiling in Action
- Inner Compass: Values Game
- Spiral Dynamics: Mapping Cultural Evolution
- Conflict Management via Working Recipe
- The Art of Questions
Training
- Integral City: Awareness and Managerial Transformation
- Decision-Making System: Leading Through Complexity
- The Power of the Leader
- Levels of Change: Unlocking Potential
- Strategic Workshop by TOWS
- Motivational and Communication Profiling in Action
- Inner Compass: Values Game
- Spiral Dynamics: Mapping Cultural Evolution
- Conflict Management via Working Recipe
- The Art of Questions
Consulting
Public talks
Public talks
- The perfect mix: Blending approaches for meaningful employee dialogue
- The future of talent development: Building a resilient workforce
- Career talks: who you are and where you want to be
- Small talk about big cleanup
- Clearing the path for strategic HR alignment
- Eat the lemon: the role of HR
- The heart beats of your company
Public talks
- The perfect mix: Blending approaches for meaningful employee dialogue
- The future of talent development: Building a resilient workforce
- Career talks: who you are and where you want to be
- Small talk about big cleanup
- Clearing the path for strategic HR alignment
- Eat the lemon: the role of HR
- The heart beats of your company
Coaching
Training
Training
- Integral City: Awareness and Managerial Transformation
- Decision-Making System: Leading Through Complexity
- The Power of the Leader
- Levels of Change: Unlocking Potential
- Strategic Workshop by TOWS
- Motivational and Communication Profiling in Action
- Inner Compass: Values Game
- Spiral Dynamics: Mapping Cultural Evolution
- Conflict Management via Working Recipe
- The Art of Questions
Training
- Integral City: Awareness and Managerial Transformation
- Decision-Making System: Leading Through Complexity
- The Power of the Leader
- Levels of Change: Unlocking Potential
- Strategic Workshop by TOWS
- Motivational and Communication Profiling in Action
- Inner Compass: Values Game
- Spiral Dynamics: Mapping Cultural Evolution
- Conflict Management via Working Recipe
- The Art of Questions
Consulting
Public talks
Public talks
- The perfect mix: Blending approaches for meaningful employee dialogue
- The future of talent development: Building a resilient workforce
- Career talks: who you are and where you want to be
- Small talk about big cleanup
- Clearing the path for strategic HR alignment
- Eat the lemon: the role of HR
- The heart beats of your company
Public talks
- The perfect mix: Blending approaches for meaningful employee dialogue
- The future of talent development: Building a resilient workforce
- Career talks: who you are and where you want to be
- Small talk about big cleanup
- Clearing the path for strategic HR alignment
- Eat the lemon: the role of HR
- The heart beats of your company
testimonials
Arpi is a force of nature - both as a collector of unique leaders around the world, but on stage as a speaker and as a behind-the-scenes facilitator. Smart? check... read more
John K. CoyleInternational Keynote Speaker, Design Thinking & Innovation Expert, Olympic Medalist, Author, Professor 
Arpi is a remarkable person whom I have known for years. She is energetic, determined, committed, courageous and wonderful with people. I have watched... read more
Michael KoulyAuthor, Speaker, Educator, Leadership & Strategy Advisor, CEO
Arpi has proven herself as a high-caliber professional during my time at CELA and SEALA. Her strengths lie in professionalism, business ethics, and building... read more
Saad Amanullah KhanChairman
Arpi Karapetyan is a distinct human being. Having known and worked professionally with Arpi for the past seven years, I have had the opportunity to observe... read more
John KingFounder
Arpi assisted me in structuring and prioritizing the working process, achieving work-life balance, and creating a more complete and harmonized life... read more
Katya DanekinaFounder
Having a very high level of consciousness, I understood that psychologists are unable to help me, because I go to them after analyzing everything myself, and... read more
Anna-Mari SargsyanCEO
Arpi's service of implementing a grading system for the Bank, conducting over 300 job evaluation and facilitation sessions for top management, has...
read more
Astghik SargsyanHR Director
I did not have to say a word before Arpi recognized that I was lost in tough career-life decisions. Arpi saw my truth and she helped me understand and visualize... read more
Sally SkaffDirector
I had a great opportunity to cooperate with Arpi on organization and delivery of the programs "The Art and Science of Coaching" and "Manager as a Coach"... read more
Pedja JovanovicEntrepreneur, consultant, professional trainer and ICF accredited coach (MCC)
It is difficult to pinpoint Arpi’s strongest feature as she excels in multiple areas. However, if I had to choose one, it would be her exceptional coaching... read more
Wojciech PloskiCOO
For several times I have used Arpi’s team building and strengthening services, which I would highly recommend. Arpi is a great communicator... read more
Michelle SculinaOffice & Budget Manager
I was working with Arpi Karapetyan during ContourGlobal's integration of the Vorotan hydroelectric power plant in Southern Armenia. Arpi has an impressive wide... read more
Karin KschwendtHuman Resources Director
Arpi and her company carried out a tremendously successful restructuring of the company that ContourGlobal had acquired. Within a year they managed to.... read more
Ara HovsepyanCEO for Africa and Armenia
Arpi is first of all a great person and a true pleasure to work with! She is a strong HR and change management professional and her work to bring new ideas and... read more
Jacob HolmehaveDirector, International Services
Arpi provided great support to develop our management team and HR team, i.e. Training, mentoring, coaching, team building, etc. read more
Iliya GarkovVice President and General Manager
articles
When Many Choices Still Do Not Feel Like Choice
We often believe that more options automatically create more freedom. Yet psychology tells a different story. In this article, I explore why too many choices can create uncertainty, inaction, and fragmentation, and why meaningful choice requires not only options, but also clarity, direction, and a sense of agency....
EQ is not enough. I propose we start talking about EM
Emotional intelligence has become a standard in leadership development, but it is no longer enough. In my work, I see leaders who understand emotions well, yet still avoid the decisions that matter. This article introduces emotional maturity as a deeper leadership capacity - the ability to stay with reality, carry...
articles
When Many Choices Still Do Not Feel Like Choice
We often believe that more options automatically create more freedom. Yet psychology tells a different story. In this article, I explore why too many choices can create uncertainty, inaction, and fragmentation, and why meaningful choice requires not only options, but also clarity, direction, and a sense of agency....
EQ is not enough. I propose we start talking about EM
Emotional intelligence has become a standard in leadership development, but it is no longer enough. In my work, I see leaders who understand emotions well, yet still avoid the decisions that matter. This article introduces emotional maturity as a deeper leadership capacity - the ability to stay with reality, carry...
videos
In this HR OpenUP discussion, we explore one of the most important questions in people management today: what truly motivates people at work? Together with HR professionals, we challenge traditional views on motivation and discuss how employees increasingly choose where to invest their energy, attention, and commitment....
On International HR Day 2026, I reflect on the remarkable journey of the Armenian HR community - from its early days to becoming a respected professional network with a growing international voice. This message is about community, collaboration, professional growth, and the responsibility we share in shaping the future of...
photos
Are we truly building inclusive workplaces - or just performing diversity for the spotlight? Join the panel at the OSHRM 2025 Annual Conference I, as moderator, and leading voices as panelists, will challenge the gap between DEI&B intentions and impact. Let’s move beyond checkboxes to real belonging....
Wrapping up OpenUP. Episode 6 with photo highlights! Delighted that everyone enjoyed it and found value in the unique perspective the event offers on self-discovery and in-depth conversations. In the format of coaching, games, cozy atmosphere and positive vibes, we immersed ourselves in various stories, feelings, fears, aspirations and other...
